SEO Relevant FileNames
One of the simplest methods to improve your search engine optimization
is to look at the way you name your files. Before writing this tutorial I did
lot of research on file names and found that search engines like Google give
too much importance to file names. You should think what you are going to put
in your web page and then give a relevant file name to this page.
Just try giving any keyword in Google search
engine and you will find file names highlighted with the keyword you have
given. So it simply proves that your file name should have appropriate keyword.
File Naming Style
The filename should preferably be short and descriptive. It’s always
good to use same keywords in file name as well as in page title.
Don't use file names like service.htm or job.htm but use
actual service name in your file name like computer-repairing.htm
Don't use more than 3-4
words in file name and separate them with hyphens rather than underscores. Try
to use 2 keywords if possible.
File Name Example
Notice that keywords are separated by hyphens rather than underscores. Google sees file names as follows:
seo-relevant-filename as seo relevant filename(good)
But Google sees
seo_relevant_filename as seorelevantfilename (not good)
File Extension
It should be noticed that .html, .htm and .php and
any other extension do NOTHING for your visitors, and they are simply a means
of offloading some of the work of configuring your webserver properly onto your
visitors. In effect you are asking them to tell your webserver HOW to produce
the page, not which one?
Many Web masters think that it’s a good idea to use filename
without using extension. It may help you but not a whole lot.
URL Sub-Directory Name
From Search Engine Optimization point of view URL sub-directory name
hardly matters. You try giving any keyword in any search and you will not find
any sub-directory name matching with your keywords. But from user point of view
you should keep very much abbreviated sub-directory name.
Tips..Tips..Tips..
Use
web page file name short, simple, descriptive and relevant to page content.
Try
to use maximum 3-4 keywords in your file name and these keywords should be
appeared in your web page title as well.
Separate
all keyword with hyphen rather than with underscore.
Keep
your sub directories name as shorter as possible.
Keep the file size fewer than 101K
though because Google chops almost everything above that.
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